There have been articles and media attention since before we started this business about fake or adulterated extra virgin olive oil – most recently there have been TV segments on 60 Minutes and Dr. Oz (who is actually being sued right now because of his “false attacks” by the North American Olive Oil Association). Most of this press is focused on large brands that are sold in supermarkets – giving customers an added reason to purchase from a specialty olive oil business (such as ours), a business that focuses on olive oil as one of their main products, not as a minor product in a sea of thousands of others.
You can be assured that the products we sell are truly extra virgin and not adulterated.
First, we have our producer/supplier provide us with a CoA (Certificate of Analysis) which includes chemical testing data showing that it passed all the tests to qualify as extra virgin. This is where our competitors stop.
We go a step further and we send a sample of each batch to an independent testing lab here in the United States – SGS Labs in Louisiana, our contact there is Bill Spence (his phone number is provided on our test results). These samples are tested to make sure it meets or exceeds the criteria to qualify for extra virgin.
We also have them do a separate purity test – additional testing to make sure that there are no other oils beside olive oil in the sample. It is possible to pass the initial chemical test to qualify as extra virgin with the addition of other oils such as canola, sunflower, hazelnut, etc. blended in. This is one of the ways unscrupulous vendors lower their costs and increase their profits.
It is important to note that we do our independent testing after the oil has landed in the United States. Because the initial chemical test is traditionally done in the country of origin very soon after harvest, we want to ensure that the middleman who imports the product hasn’t adulterated the oil before or during transit to us. The testing is done prior to us purchasing the oil from our U.S. supplier so that we don’t end up purchasing an oil that doesn’t meet our requirements (we don’t ever want adulterated oil anywhere near our warehouse).
Our base extra virgin olive oil is from the largest producer in Tunisia and they have a company-owned warehouse here in the United States… in Texas. There is no middleman.
To go one step further, we do random testing throughout the year so that we can help our customers feel even better about purchasing from us.
As our direct customer, we want you to know that we guarantee our product for any reason… any reason at all. If you are unhappy for any reason, we will replace the product or refund your money (whichever you choose). It is our primary business goal to provide top-notch customer service – something that is unfortunately becoming more and more difficult to find.
Please note that from time-to-time, we do carry what we call “small-batch” extra virgin olive oils. Because independent testing is very expensive, it’s cost prohibitive to perform on oils that are produced in small batches. If we find a unique and interesting small batch varietal oil, we will sell it only when we feel confident in the producer (mostly coming from California where the producers face more extensive regulation than other areas) without independent testing (we will always offer a CoA).
We are able to provide all the CoAs and Independent Testing documents on our ordering platform as requested.
If there were anything else we could do to ensure the quality and purity of our extra virgin olive oils, we would be doing it. To my knowledge, we are providing our customers with the ultimate resources within our power so that you can feel 100% confident in selling our products to your customers.